RQR Advisors is a global medical technology advisement firm. We specialize in the evaluation and achievement of commercial viability for early-stage healthcare innovations in global, under-ventured markets. We work with founders, investors and government partners using our Commercial Quotient® and Commercial Viability Map® platforms to guide milestone-based investment decisions. By bringing extensive, real-world functional and commercial experience, we prioritize what matters most: evaluating investment decisions through the lens of commercial viability with a defined exit.